Benchmarking in Tourism and Hospitality Industries
K. W. Wober
offers methodological framework for answering key benchmarking questionsonly substantial work covering this topicworld-wide coverage and usageBenchmarking is a buzzword of the last decade that describes a method for comparing different companies, by measuring various data, performance and goals. This book focuses on the methodological aspects of the right selection of benchmarking partners.
Catégories:
Année:
2002
Edition:
First
Langue:
english
Pages:
224
ISBN 10:
0851997562
ISBN 13:
9780851997568
Fichier:
PDF, 2.14 MB
IPFS:
,
english, 2002