The New Icons?: The Art of Television Advertising
Paul RutherfordTracing commercials from the late 1940s, when they made their first appearance, to the early 1990s, Rutherford focuses on the shape and character of actual commercials as well as on what we do with them.
Année:
1995
Editeur::
University of Toronto Press
Langue:
english
Pages:
270
ISBN 10:
1442681861
ISBN 13:
9781442681866
Fichier:
PDF, 14.94 MB
IPFS:
,
english, 1995